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How to Check Your Website’s SEO Health—and Why Ongoing Optimization Matters

Is your website working as hard as it should be? From SEO to speed and social media alignment, regular performance checks are essential to online success. At Rise Above It Marketing, we go beyond basic audits with hands-on optimization — weekly, not monthly. This guide walks you through powerful tools like SEMrush, GTmetrix, and Website Grader to assess your site’s health and highlights how we help brands fix what’s holding them back.

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From Idea to Impact: How to Master Storytelling, Storyboarding & Scriptwriting for Video

Great video content doesn’t start with a camera — it starts with a story. At Rise Above It Marketing, we guide brands through the full creative process, from story development to scriptwriting and visual storyboarding. Whether you’re creating a 15-second social reel or a 5-minute brand film, this guide breaks down how to plan and write video content that connects, converts, and performs across platforms.

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Your Website is Your Business Asset—Own It!

Your website is more than a digital brochure—it’s a core business asset you should fully control. In this blog, we break down why it's critical to own your hosting and domain, the risks of letting agencies manage them, and how to protect your online presence with smart ownership strategies. Learn how to check who controls your website, avoid costly rebuilds, and secure your brand's digital future. Read more and take control today.

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Authentic marketing, Inbound Marketing, Marketing Pipeline Rise Above It Marketing Authentic marketing, Inbound Marketing, Marketing Pipeline Rise Above It Marketing

Skiing, Marketing, and the Art of Navigating the Mountain

Marketing a business is a lot like skiing—always evolving, full of challenges, and exhilarating when everything clicks. From the sweat of preparation (layering up, adjusting strategies) to the thrill of momentum (carving through trends, gaining traction), both require adaptability, resilience, and a willingness to fall and get back up. Just like summiting a peak, growing a brand comes with moguls to navigate, quiet moments of reflection, and the rush of success when everything flows. The journey is just as rewarding as the destination.

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